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On Instagram, music links open a logged-out web player, so saving or following takes too many steps. OpenUp smart links open Spotify, Apple Music and other streaming apps directly, where fans are signed in.
Benefits
Streams that count
Fans play your track in the streaming app they use every day, not in a limited web player.
Saves in one tap
Signed-in fans can save your track and follow you straight away.
Every platform on one page
Build a link in bio page where each button opens its own streaming app.
QR codes for gigs and merch
Print a QR code that opens the music app when a fan scans it.
Know where fans listen
Statistics per link show which streaming app your audience actually uses.
Private previews that stay private
Share an unreleased track with a password-protected link that expires when you decide.
Before and after
