Trusted by 5000+ creators
OpenUp is a short link generator with click analytics on every link, including on the free plan: clicks, devices, OS and country.
Paste any URL
Copy any link you share, a video, a product, a profile or a track, and paste it in your OpenUp dashboard.
Customize it
Give your link a readable slug, add UTM parameters or set an expiration date, depending on your plan.
Share it
Put your link in your Instagram bio, Stories, DMs or ads. Every tap from Instagram opens the right app.
Real-time clicks.
See how many times each of your links is tapped, as it happens, in a single dashboard.
One link per channel.
Create separate links for your bio, your Stories and each ad, then compare which one brings the most clicks.
Deeper data on paid plans.
Get advanced statistics and export your data on the Pro plan to build your own reports.
Readable slugs.
Replace the random ending of your link with a word your audience recognizes and trusts, from the Plus plan.
Campaign parameters.
Add UTM parameters to your links from the Pro plan, so your analytics tool shows where every visit came from.
Link controls.
Set an expiration date, a click limit or a password, or block your link in the countries you choose.
Works with any link.
Paste a YouTube video, an Amazon product, a Spotify track or your store page, and OpenUp generates your smart link.
Opens the app from Instagram.
A tap in your bio, Stories, DMs or ads opens the app your link points to, where visitors are already signed in.
Never a dead end.
When the app is not installed, the link opens the web version, so every visitor still lands on your content.
