For artists, podcasters and playlist curators
Fans tap your Spotify link on Instagram or TikTok and land in a web player where they aren’t logged in. Paste your song, album, playlist or podcast link, and OpenUp opens it in the Spotify app, where they can follow, save and keep listening.
No credit card required
Copy your Spotify link
In Spotify, tap Share, then Copy link.

Paste it into OpenUp
You get a short link that opens the Spotify app.

Share it
Put it in your Instagram bio, a story link sticker or a Facebook post.

OpenUp opens the Spotify app on iPhone and Android.
Songs and albums
Send fans straight to your new release.
Playlists
Get your playlist saved to their library.
Podcasts
Open an episode or your show in the app.
How do I copy my Spotify link?
On your phone, tap the three dots next to the song, album, playlist, artist or podcast, then Share, then Copy link. On a computer, right-click it (or click the three dots), then Share, then Copy Link. OpenUp then opens that link in the Spotify app on iPhone and Android.
Can I use it in an Instagram story?
Yes. Add your OpenUp link with the link sticker. Fans who tap it go to the Spotify app, not the browser.
What if a fan doesn’t have Spotify?
The link opens Spotify’s web player in their browser.
Does it work with pre-save links?
No. OpenUp opens songs, albums, artists, playlists and podcasts that are already on Spotify. A pre-save page from DistroKid or another distributor is a website, not a Spotify link.
Is it free?
Yes. The free plan includes 5 links and 1,000 clicks per link each month.













